The Digital School of Marketing (DSM) is South Africa’s top provider of digital marketing education. Our unique educational institution is due to all of our marketing courses being approved and certified by (MICT SETA), The Media, Information and Communication Technologies Sector Education and Training Authority. We are also members of IAB South Africa. DSM is also an approved member of the CPD Certification Service of the UK. All of our courses are approved and can be used worldwide. Our college offers many digital marketing courses at extremely competitive prices. Flexible and affordable payment options make it possible to learn the most sought-after digital marketing skills.
Best Training courses providers in South Africa
292 Surrey Ave, Ferndale, Randburg, 2194
Telephones:
086 142 8710
Email:
The Digital School of Marketing (DSM)
Categories
Fields of study
Trainings
BASIC DIGITAL MARKETING COURSE
Course description:
Do you love the idea of digital marketing, but aren't sure where to start? The DSM Basic Digital Marketing Course is for you if you're interested in learning the basics of online marketing.
This course is accredited by the United Kingdom Services CPD Body and covers the basic principles of digital advertising.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
2 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
Yes
Checking homework:
Yes
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R7700
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BASIC DIGITAL MARKETING COURSE
Course description:
This course is accredited by the United Kingdom Services CPD Body and covers basic principles in digital marketing.
Professionals who are interested in learning the basics of digital marketing
Students who are leaving school and want to feel the passion it takes to be a digital marketer
For small business owners who want to learn the basics of digital marketing
Online marketing for beginners
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
2 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
virtual class community
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
The Digital School of Marketing's Fundamental Digital Marketing Course will teach:
WordPress - Learn how to create a basic website using WordPress.
Search Engine Optimization - This is the best way to optimize your website so it ranks higher using both on-page and off-page SEO techniques.
Paid (PPC), how to create both search and display ads on Google's advertising platform
Web analytics can be used to optimize this advertising and get the best results.
Social Media Marketing Management: How to manage, optimize, and advertise on social media.
Price:
R7700
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INTERMEDIATE DIGITAL MARKETING COURSE
Course description:
This digital marketing course is accredited and covers basic to advanced concepts of digital marketing. It is essential for any sole proprietor or business to have this in their toolbox in order to succeed in the ever-changing digital marketing world.
This course will help you improve your marketing skills, your career prospects and your digital presence.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
virtual class community
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
This Digital Marketing Course will teach you
WordPress Learn how to make your website online, and how to personalize it.
Search Engine Optimization - How to optimize your website for higher ranking using both on-page and off-page SEO techniques.
Paid Advertising (PPC) How to design search and display ads on Google's Ad platform. Also, how to optimise them using web analytics for the best results.
Price:
R11500
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ADVANCED DIGITAL MARKETING COURSE
Course description:
The Advanced Digital Marketing Course will teach you everything you need in order to be successful in corporate marketing and advertising. After completing this course, your ability to create and implement a solid digital strategy will be apparent.
This Digital Marketing Course provides a broad range of modules that are both accredited and highly relevant to online marketing.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
6-8 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
virtual class community
Workshops:
Yes
Checking homework:
Yes
Graduation project:
No
Employment:
No
What will I get from this course? :
Learn
WordPress: Learn how to customize your website, and a step-by-step guide to getting your website live.
Search Engine Optimization - Expert knowledge of SEO techniques and how you can analyse your web analytics.
Paid Advertising (PPC) Best Practices for designing search and display advertising on Google's advertising platform.
Social media marketing - How you can design social media campaigns that capture your target market across a range of social media channels.
Price:
R16500
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PAID ADVERTISING AND WEB ANALYTICS COURSE
Course description:
Without paid advertising, the digital marketing industry as we know is not possible. Paid advertising has transformed the landscape of marketing. It has also redefined many roles in the marketing industry that we have known for years. This Paid Advertising and Web Analytics Course may be right for you.
Course type: Online
Landing page:
https://digitalschoolofmarketing.co.za/courses/paid-advertising-and-web-analytics-course/
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
This advanced course in paid advertising will teach you all about paid advertising channels, from search engine advertising to social media advertising and display advertising. Learn how to optimize your ads and customize them to your target market and business.
Learn about the various payment options available and how to choose and design an approach that is best suited for your business goals.
Price:
R 9500
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SEO AND WEB ANALYTICS COURSE
Course description:
Optimizing your website is becoming more important as the digital world becomes increasingly crowded. Search Engine Optimization (SEO) isn't a luxury, but a necessity.
The Search Engine Optimization (SEO), and Web Analytics Certification Course will show you how to get your website to the top of search engine results pages.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
Frequency of visiting classes:
3 months
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Here's a comprehensive list of SEO & Web Analytics courses modules:
Web analytics is a vital tool that you should have. It will allow you to optimise your website, measure it and improve your marketing plans. This module will teach you:
Web Analytics
Tracking and cookies
Analytics key terms and concepts
Segmentation in Google Analytics
It is important to analyze your website traffic and find ways to improve it.
Price:
R9000
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BASIC SOCIAL MEDIA COURSE
Course description:
Course type: Offline,
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
2 months
Frequency of visiting classes:
Type of training: Offline,
Course broadcast type:
Workshops:
Yes
Checking homework:
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R7700
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INTERMEDIATE SOCIAL MEDIA MARKETING COURSE
Course description:
This course will teach you how to market on various social media channels. - How to create effective campaigns across different social media channels, including Facebook, LinkedIn and Instagram. Content marketing for social channels How to effectively tailor your content for different channels and target market for maximum leads, and social engagement. Brand Building using Social Media How to effectively and consistently weave your brand's message for professional exposure. Social media advertising - How to create engaging ads and lead-generating advertisements using different social media platforms. Social Media Analytics How to optimise social media channels by using the unique analytical data for each platform. How to manage a social media network.
Cities: Randburg,
Course type: Offline,
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 months
Frequency of visiting classes:
Type of training: Offline,
Course broadcast type:
Workshops:
Yes
Checking homework:
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R10000
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BRAND MANAGEMENT COURSE
Course description:
The Media, Information and Communication Technology SETA has accredited DSM's Course on Brand Management. Our course on brand management is accredited by the Media, Information and Communication Technology (MICT) SETA. This means you will be able to use tried-and-trued brand management skills in any organization - small-to medium enterprises or large multinational corporations - that employers will want. The best digital business courses in South Africa. Digital School of Marketing is internationally approved by The CPD Services in the United Kingdom. Your Brand Management Course is international transferable. If you are interested in becoming a brand manager or adding brand management to your marketing arsenal, the DSM Course on Brand Management is right for you.
Cities: Randburg,
Course type: Offline,
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 months
Frequency of visiting classes:
Type of training: Offline,
Course broadcast type:
Workshops:
Yes
Checking homework:
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R9500
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MARKETING FUNDAMENTALS COURSE
Course description:
Marketing is widely recognized as the most critical component to any company's success.
Marketing is the use of strategies and tactics by a business to price, promote, and sell its products and services to its target market. Marketing principles are essential to make this work.
This program will provide you with the foundation knowledge necessary to create a marketing plan that is successful for your business or organization.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
You will also learn:
Strategies and techniques to brand your organization
Understanding the marketing mix elements
How to strategically align your sales message with the right target audience
Best practices and methodologies for marketing research
How to examine the internal and external factors that impact your marketing strategy's success
Price:
R 9500
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SALES AND DIGITAL MARKETING COURSE
Course description:
This course will teach you how to prospect, nurture and generate leads via digital platforms. It also teaches you how to turn these leads into paying customers using new and improved techniques. This course will help you acquire new leads and convert them into paying customers by using modern Sales and Marketing techniques. You will learn how to manage a team of salespeople using cutting-edge digital marketing techniques and technology.
Cities: Randburg,
Course type: Offline,
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 months
Frequency of visiting classes:
Type of training: Offline,
Course broadcast type:
Workshops:
Yes
Checking homework:
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R10000
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MARKET RESEARCH COURSE
Course description:
Marketing is widely recognized as the most critical component to any company's success.
Marketing is the use of strategies and tactics by a business to price, promote, and sell its products and services to its target market. Marketing principles are essential to make this work.
This program will provide you with the foundation knowledge necessary to create a marketing plan that is successful for your business or organization.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
You will also learn:
Strategies and techniques to brand your organization
Understanding the marketing mix elements
How to strategically align your sales message with the right target audience
Best practices and methodologies for marketing research
How to examine the internal and external factors that impact your marketing strategy's success
Price:
R 9500
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DIGITAL TRANSFORMATION COURSE
Course description:
Digital technology and digital disruptive methods are enabling businesses to evolve at lightning speed.
You will need to transform your company's processes and procedures to make it more productive and efficient.
Digital Transformation is a process that enhances non-digital processes and adds digital solutions to improve them.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
The benefits of this course:
Learn how to digitize your business operations
Digitising your business will help you to effectively manage your resources.
Learn how digital transformation can empower your employees
Digital technology can help you gain more customer insight
Learn customer experience best digital practices
Price:
R 9500
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DIGITAL PUBLIC RELATIONS COURSE
Course description:
The Digital Era has fundamentally changed how traditional PR is done, and how PR work is measured.
Stakeholders and consumers are addressed through a range of media channels. They demand attention everywhere they are encountered. This function is performed by the PR for the organization and the target market for which the organisation represents.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
5 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Managing Relationships with Stakeholders
Content Creation and Management in PR
Building Relationships with The Media
Marketing Communication Concepts NQF5 SAQA ID 10064
Online Public Relations
Public Relations and Social Media
Crisis and Reputation Management
Evaluating, Measuring and Reporting Public Relations
Creating a Public Relations Plan
Ensure sustainable events by evaluating an event NQF5 SAQA ID 13483
Price:
R 10000
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MARKETING STRATEGY COURSE
Course description:
To reach potential customers and convert them into paying customers, a marketing strategy is essential to any business' overall plan. Your strategy must be detailed in order to achieve the desired results.
The Digital School of Marketing's Marketing Strategies Course will help you develop a marketing strategy that aligns with your business' overall strategic goals and objectives. This course will help you develop the skills necessary to create, compile, and measure a marketing plan.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
2 – 3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
What you will learn is:
How to understand the marketing strategy of your business
A digital marketing strategy is the best way to go
How to implement a solid business strategy in your marketing efforts
Price:
R 9500
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ENTREPRENEURSHIP FOR THE MEDIA COURSE
Course description:
In this course you will learn how to create a plan for your business; The basics of market research; How you can create a marketing plan. How to write a statement about financial positioning. How to establish business and operational goals. It is difficult to be an entrepreneur. It is not enough to manage your company, including all legal, financial and administrative implications. You also have to market your business.
Cities: Randburg,
Course type: Offline,
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3-6 months
Frequency of visiting classes:
Type of training: Offline,
Course broadcast type:
Workshops:
Yes
Checking homework:
Graduation project:
No
Employment:
No
What will I get from this course? :
Price:
R 9500
Go to Course
ENTREPRENEURSHIP FOR THE MEDIA COURSE
Course description:
Entrepreneurship is an exciting career. It's exciting to be able to start a business, and then watch it grow and flourish right before your eyes. Entrepreneurs in marketing need to be creative and financially savvy, as well as able to lead a team.
Individuals who want to learn how to run a business in the advertising and marketing industry can take the Entrepreneurship for the Media course at the Digital School of Marketing. This course combines business philosophies with proven marketing principles to provide a holistic approach for starting your own business.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3-6 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Learn
How to make a business plan
The fundamental principles and techniques of market research
How to make a marketing plan
A statement of financial position:
How to achieve business and operational goals
Price:
R9500
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ONLINE COPYWRITING AND CONTENT MARKETING COURSE
Course description:
Since the beginning of time, "Content is King" has been a common phrase. It's not a trend that will change as frequently as Google's Search Engine Optimisation algorithms - it's here to stay!
You should be passionate about creating content on online platforms and love to brainstorm ideas. Then you will want to join the Digital School of Marketing's Online Copywriting Course.
Course type: Online
Landing page:
https://digitalschoolofmarketing.co.za/courses/digital-copywriting-and-content-marketing-course/
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Introduction to Copywriting
Copywriting and content marketing can help you influence your target market
Creating digital touchpoints
Press releases
Copywriting for email, mobile and website
Use SEO techniques to create landing pages
How to Approach Your Content Marketing
Understanding personas
Creating your personas
Guidelines for brand copywriting
Storytelling techniques
SEO Copywriting Techniques
Keyword strategies can help you define your goals
Site architecture defined based on keywords
Keyword research strategies
Keyword auditing tools
Defining Your Audience
Defining your target audience
Writing for your audience
Understanding user behaviour
Distribution of Content
Create a content calendar
Content creation for various platforms and channels
Identification of content gaps
Repurposing content
Price:
R9000
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MARKETING MANAGEMENT COURSE
Course description:
Marketing managers are the heart of the department. They are responsible for the success of all marketing activities. They must be a top-notch marketer who can generate new and exciting ideas. Additionally, they must possess superior leadership and management skills to get the most out of their marketing team members.
The Digital School of Marketing's Marketing Management Course will help you become a competent and top-notch manager of a marketing team.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
3 – 4 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Marketing management is for those who want to get into the business of marketing.
Marketing professionals who are looking to improve their marketing management skills
Marketers looking for fresh perspectives in their business endeavors
Price:
R 9500
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SALES MANAGEMENT COURSE
Course description:
The heart of any organisation is its sales team. They should be able to execute sales in accordance with modern sales techniques and organisational structures.
This means that sales teams must function as a well-oiled machine. They need to be able to quickly follow up with prospects and convert them into customers.
A sales manager is a leader that will enable the team to achieve this goal. The sales manager must inspire and motivate the team to achieve higher sales than they have previously.
Course type: Online
Availability of a certificate:
Yes
Employment:
No
Number of lessons:
Total:
Course duration:
5 months
Frequency of visiting classes:
Type of training: Online
Course broadcast type:
Workshops:
No
Checking homework:
No
Graduation project:
No
Employment:
No
What will I get from this course? :
Forecasts, budgets, and pricing strategies for sales
Planning for sales and training
The role of technology in sales: Decoding the role
Leadership, management, and compensation:
Customer service evaluation
How marketing and sales work together
Selling personal best practices
Different selling processes
Strategy for sales marketing
Sales funnels can be used in an organizational setting
Marketing communication concepts
Price:
R 9500
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Last reviews for "The Digital School of Marketing (DSM)"
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I like the chairs they have out there.
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It's a wonderful place to live, and the infrastructure is always amazing to me.
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People are kind and sweet.
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The University experience was one that I will never forget.
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